A fork of Rural Dictionary
A brand for which peeps feel completely justified to define (in urban fashion) as a clear marker for recognizing trust fund-wielding meat/air-heads with a lack of style/originality and a propensity to conform. Ironically, revealing their very selves as pretentious dickbags who believe the superficial choice of which textiles one drapes themselves in to be a valid indicator of someone's character.
<Dude--while putting away his Element™ wallet in his Element™ jeans, wearing his Element™ hat, hoodie, and shoes, with Element™ deck, wheels, bearings and trucks in one hand, and a freshly purchased Viva La Bam complete series in the other>: "Whoa! Look at that Abercrombie and Fitch lackey conformist tool who obviously relies on sums of money and a darkly lit store to lead his sense of identity!!!"