Country Dictionary

To contradict ones last sentence constantly

Example of The ROC "Man, I really want to go out tonight I have loads of money.....actually I'm kinda broke and I'm tired"

An underground rapper from the Seattle, WA area most notably known for his role in the influential rap group DPM.

Did you hear the new A-Roc song? It was sick.

1. The city of Rochester, New York

Yo, you don't know me. I'm from the ROC!

What people from Rochester, NY call our city. Possibly the most slept on city in America for sure.

"where you from?" "The ROC son!"

1. Anything pertaining to Jay-Z and D. Dash's Rocafella empire, including the record label and clothing company. 2. To show off or wear very attractive, high quality clothing to a mall or school etc, or other place of gathering of people, sometimes to get noticed.

1. Yo' that new song by the Roc is tight 2. How bout' you roc your green and red Air Forces to the party tonight?

Airport code for the most lamest city in the United States with a disproportionately violent crime rate: Rochester, N.Y.

Damn, since I have to fly into Rochester, I better wear a bulletproof vest to protect my back!

Return on Capital. Net income (or profit) before extraordinary items, interest expense and income taxes, divided by weighted average cost of capital (WACC). Shows how effectively a company is employing its capital (shareholders' equity and borrowings) to generate profits. Still widely used to evaluate financial institutions, but of limited use in other sectors.

"Cash flow remains strong and ROC employed moved up from 9.6% to 10.1% on a moving annual total (MAT) basis...."