Country Dictionary

Sanskrit ford for Gold.

Often attributed to Sri Caitanya Mahaprabhu, because of his perfect golden complexion.

(15th Century avatar of the supreme Krishna)

Gouranga! (Be happy, as it refers to Catanya's preaching on returning to Godhead)

A word written in large letters on motorway bridges in NW England to alert ambulance drivers to the sites of traffic accidents caused by drivers being distracted by the true meaning of the word painted on the bridge.

Various bridges in the Manchester region have been gouranga'd

Sometimes appears in spam and on the sides of bridges in some parts of the world.

Means, "be happy". However, most people who are not Hare Krishna find the term to be meaningless, or later find out what it means and think that it is stupid and annoying, particularly given the context in which it often appears.

Therefore, quite ironically, the word has an effect on people who view it or hear it that is diametrically opposed to the one that is intended.

You open your e-mail, and find the following message:

Call out Gouranga be happy!!!
Gouranga Gouranga Gouranga ....
That which brings the highest happiness!!

You think to yourself, "What mindless idiot wrote this? How annoying!" and you promptly delete it.

For that split, fleeting moment, you become pissed off even though the (putative) intention of the e-mail was to put a smile on your face.

to feel happiness and berwilderment, to raise upwards

motoring upon the tarmacadam of the northern part of the b.isles you raise your tired eyes, seeing gouranga your spirits raise as you look at the heavens,

gouranga means golden limbs and refers to the last avartar of god who descended to earth 500 years ago.
This incarnation chaitanya mahaprabhu was golden in complection and so named golden limbs gauranga. he appeared in india and demonstrated how by chanting hare krishna mantra the soul is noticebly cleansed and perfection will be had through this process.
Hare krishna hare krishna krishna krishna hare hare hare rama hare rama rama rama hare hare.

on the bridges the monks put this up they say it means be happy but the name itself is happiness.

Gauranga (Gouranga) was a nickname of Sri Caitanya Mahaprabhu, a monk in India who 500 years ago (sorta) founded the Hare Krishna sect.

There were lots of "GOURANGA!" posters in Scotland in the 70's and spam still goes around now. They just want people to be happy!

Call out Gouranga be happy!!!
Gouranga Gouranga Gouranga ....
That which brings the highest happiness!!

A bonus word and sound that appeared in the original Grand Theft Auto, when you ran over a line of Hare Krishnas, and managed to kill them all. Apparently comes up when you kill a certain number of people in quick succession, but only every witnessed during the Hare Krishna massacre.

Dude!! I just ran over all those Hare Krishnas and got a GOURANGA!