A fork of Rural Dictionary
A counterculture/counterideology that opposes lavish consumerism. The ideas of anti-consumerism are mostly adopted by two seperate schools of thought: environmentalists and critical theorists.
Anti-consumerism implies being against the increasing development of shopping centers, shopping holidays such as black friday, and other forms of mindless capitalistic entertainment.
The action that businesses usually perform when greed takes over. Generally, they release products with the interest of themselves: the producers, rather than the interest of buyers: the consumers. This includes selling/reselling things at prices higher than their normal rates and previous rates, making items a limited quantity to increase the demand, and presenting, or adding unnecessary adjustments in order to boost advertisement.
"Nintendo's Loftwing Amiibo is one of the most Anti-Consumerism moves the company made. They proved that they only cared about puncturing a hole in your pocket."